Funeral home goes too far

Take a good look at the advertisement above. Are you speechless? Because I was and I still am when I look at this picture.

This is one of the most inappropriate advertisements I have ever seen. I wonder if this funeral home placed it on this spot on purpose, but I am almost certain they did. This is so harsh and so shocking, I find it hard to find words to describe it.

People jump in front of trains a lot. A lot of my (former) classmates go to school by train now and I hear stories about delayed trains because of jumpers all the time. In my eyes, this advertisement tries to say: Come closer and jump so we have more costumers for our funeral home. It’s just wrong.

I tried to find more information about this advertisement and if they took it down, but I couldn’t find any more information about it. I really hope they took it down, because I honestly can’t find the right words for how cruel this advertisement is.

This is a good example of how advertisement sometimes crosses a line. I understand companies try to shock and provoke, but you can also go too far. This is not something to joke about.