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dinsdag 3 januari 2012

Why false lashes in mascara ads annoy me


There are no ads in the world that annoy me more than mascara ads. Of course I realize that all companies use Photoshop for their advertisements, but in my opinion there are no advertisements more deceiving than mascara ads. And of course these companies promise us a lot of lovely things, such as curly, thick or black eyelashes. But how naïve do they think we are? I think it’s obvious to everyone that the models in these advertisements are always wearing false lashes. 

One or two wipes of mascara and our lashes will reach our eyebrows. That is what those advertisements tell us. I can’t believe there are women that are so stupid to believe such a thing. They try to sell us a product that can’t deliver what the advertisement promises. That just seems wrong to me. It really does not make me buy their product, because I know my lashes could never look like that.

I hope that one day mascara brands realize that false lashes in their advertisements aren’t always that hopeful. If the mascara really does what it is supposed to do, then why do they use false lashes in their advertisement? I am not convinced and I hope that there are a lot of clever women out there who aren’t convinced either and who will test the mascara first instead of buying a fairytale. More and more women read reviews on internet first, so I hope that this will open the eyes of mascara bands.

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